Unframed is a new urban project created for the city of Vevey, co-produced by the Images festival and the Musée de l'Élysée in Lausanne.
It is a first in his career: JR has previously always worked with his own photographs, but this time he has immersed himself in the collections of the Musée de l'Élysée. By reinterpreting and taking the works out of context, he gives the history of photography a new meaning and allows us to revisit works by Robert Capa, Gilles Caron, Helen Levitt, Mario Giacomelli, as well as anonymous photographers.
Reframed and stretched on the outdoor facades that serve as exhibition walls, the city is transformed into a gigantic open-sky museum. These icons and their references, diverted in this manner, now take on a new meaning.
Their setting in the public space adds a geographical dimension to their historical references. As for the visitor, with a sense of déjà vu, he discovers, on the corner of a street, the power of JR's architectural pictures.